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4th Quarter 2011 Chain Restaurant Update

4th Quarter 2011 Chain Restaurant Update

The fourth quarter of 2011 continued to show improvement for the chain restaurant world. However, the overall patterns remain: There are a few clear winners, a large number of chains in the middle showing some improvement, and there continue to be a group of chains whose business is struggling or declining. Our advice is to look carefully at your customer portfolio and allocate resources against those chains that are winning.
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