Our Clients
Hear what our clients have to say:
I have worked with the Bellwether Food group several times throughout my career. They have the ability to quickly understand the business challenge and offer solutions to gain insights that drive results. The team offers a diverse skillsets across the restaurant space, that allows them to be a trusted resource on multiple levels.
Bellwether isn’t like other research companies that I’ve worked with in the past. Their collective experience within the restaurant and foodservice industry should give anyone the confidence in the quality work they produce. You have an opportunity to work directly with the principles and they do an amazing job of immersing themselves into your business. They have a proven process that will produce the insights that lead to results-driven recommendations.
Bellwether helped us to clearly understand what category users value in their restaurant visits, who our direct competitors are and how we stack up against them in the eyes of consumers. The research exercise they conducted revealed valuable insights that allowed us to quickly galvanize our culture around those experiential elements we needed to improve upon and own, to distinguish ourselves in the category.
We’ve engaged Bellwether Food Group for brand audit/architecture work for a number of our franchise concepts and are extremely pleased with their work and results. We believe in their collaborative process involving all key stakeholders of the business to gain alignment. Bellwether’s team uncovers insights, provides unbiased feedback, helps identify business-moving strategies, prioritizes the work to be done, and gets into the details of tactics and timelines. More importantly, we’ve seen significant positive business results since utilizing and implementing the results of Bellwether’s services.
Since 2009 we have utilized Bellwether to assist GFG on many fronts. They have been a regular facilitator of our annual strategy session. Bellwether has assisted in creating strategies, defining tactics, acquisition and business integration, building brand architectures, and conducting research. Bellwether has become a trusted partner and an extension of our executive team. They have played a meaningful role in our success of driving our business forward. I recommend the use of Bellwether to any company seeking guidance on the challenges of running businesses.
The work we have undertaken with the Bellwether Group has changed our entire approach to business. Bellwether first sought to understand my team and our customers. They then made recommendations that were executable and game changing. The Silent Selling book by Mac Brand is our new sales “Holy Grail”. We use it daily and refer to it often. We are poised to have an great year in 2011 based on our new structure and approach to business which would not have been implemented without their help.